Replace the gas tax with a tax proportional to (miles traveled)*(vehicle weight)

Organize briefings for officials e.g., health, transport, planning, finance to demonstrate the social & economic returns of walking/cycling.

Build knowledge by sharing information on the multiple benefits of walking and cycling for short trips, exercise, and active recreation

Assess the benefits of planned interventions (e.g., a new bike network) by comparing “before and after” scenarios

Estimate the economic value of current or past levels of walking and cycling.

Implement financial rewards for meeting walking- or cycling-trip goals

implement reimbursements for cycling equipment

Implement tax breaks for commuters who walk or cycle.

Implement subsidies for purchasing bicycles.

Implement financial incentives that support walking, cycling, and public transit use.

Conduct public communication campaigns & community engagement strategies to raise awareness of the primary causes of road deaths & injuries

Offer discounted cycle purchases